GA4 tells you what happened. Clarity shows what users did. TrackFlow tells you why — and what to do next.
Your Google CPC traffic has a 31% fraud rate this week — 847 bot sessions wasted $214 in ad spend. Recommend adding 3 IPs to exclusion list. Top converting source: organic search at 6.2% CR.
Google will never build fraud detection because they sell the ads that generate the fraud. Clarity will never build UTM tracking. Neither will explain your data in plain English. We have no such conflict.
Instant rules, SQLite pattern matching, and AI analysis catch bots, click fraud, and fake traffic before it costs you money.
Ask any question about your traffic in plain English. Get weekly digests, site diagnoses, and conversion drop analysis automatically.
Sub-ID tracking, EPC calculations, postback URLs, performance matrix. Everything affiliate marketers actually need, built in.
Track play, pause, milestones, and drop-off for HTML5, YouTube, and Vimeo. The only free analytics tool that does this.
Rage clicks, dead clicks, and attention heatmaps — no extra code required. Same snippet, zero additional setup.
Visual funnel builder with Sankey drop-off, cohort retention grid, and zero-code A/B test tracking via data attributes.
AI-written monthly reports with your logo, auto-emailed to clients. Agencies: no more manual reporting.
Your data never leaves your server. GDPR compliant by default. No vendor lock-in, no price hikes, no sampling.
One script tag. Auto-detects Shopify, WordPress, Webflow, Next.js, plain HTML. Works in 2 minutes, no developer needed.
| Capability | Cheapest Alternative | Their Price | TrackFlow |
|---|---|---|---|
| Analytics + Fraud + AI + UTM combined | Doesn't exist | N/A | $9/mo |
| Affiliate sub-ID + postback in analytics tool | Voluum | $499/mo | $19/mo |
| White-label AI-written client reports | Doesn't exist | N/A | $99/mo |
| Plain English traffic explanations | Doesn't exist | N/A | Included |
| Video analytics without extra SDK | Wistia | $19/mo+ | Included |
| Self-hosted with fraud + AI | Doesn't exist | N/A | Your server |
| Free instant public site audit | Doesn't exist | N/A | Free forever |